PickMe: Nana Pahana
PickMe is one of Sri Lanka’s top consumer brands that focuses on ride-hailing taxies and door-stop food delivery. Our client needed to bring a human perspective to the brand and to show consumers the realities drivers face on a day-to-day basis in making sure consumers are satisfied with the service.
Task
We created a storytelling series of videos around PickMe drivers and their life stories, to bring about a human perspective.
Umbrella Campaign Identity
Driver from Mattakulliya
Driver from Panadura
We’re a team of creatives, marketers and communication professionals who are excited about unique ideas to help brands in all industries create amazing avenues for their audience while crafting their brand-story online.