MDF: World Tourism Day
Market Development Facility (MDF) is an Australian NGO that wanted to quickly turn around video interviews of prominent and high profile individuals whose opinions on the Sri Lankan Tourism sector hold important weight. In partnership with Sri Lanka Tourism Development Authority (SLTDA) and Sri Lanka Tourism, these videos were released and launched for #WorldTourismDay to encourage and bring a positive light to the ailing Sri Lankan Tourism Sector which has been suffering after the 2019 Easter Attacks and the COVID-19 impact felt across the industry.
Task
We were responsible for the pre-production, editing and releasing of the final approved videos for the MDF's Social Media team to publish.
Intro with Kumar Sangakkara
Ex-Cricketer – Sri Lanka Cricket
Cricket Spokesperson & Ambassador
Online Registration Guide for Tourism Businesses
Animated Social Media Video to help local tourism businesses affected by COVID-19 economic issues.
Danielle Cashen
Second Secretary – Development Cooperation
Australian High Commission in Colombo
Kimarli Fernando
Chairperson,
Sri Lanka Tourism Development Authority
Dileep Mudadeniya
CEO – Cinnamon Life Mall
Founder – Center of Research & Sustainable Studies in Tourism
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